Digital Marketing tech firm Atypical Digital acquires South Korea-based Springworks
The South Korean digital technology marketing firm Springworks Inc. was successfully acquired by Atypical Digital. In the Asian market, Springworks has a solid track record of providing technology and digital services to a broad spectrum of domestic and international clients.
In addition to having major clients including Citibank, Pfizer, LG, Amore Pacific, KIA, and more, Springworks is a significant partner of Adobe and Oracle.
Atypical Digital expands its presence in the Asia-Pacific area and strengthens its capabilities to further develop a compelling value proposition as a market leader in end-to-end digital services globally with the purchase of Springworks.
The CEO and Co-Founder of Springworks, Jacob Park, released the following statement regarding the deal.
We’ve always wanted the best for our clients and team and with the substantial resources and reach of Atypical Digital we can aim much higher and achieve much more together”.
“Atypical Digital is extremely happy to be able to add Springworks’ highly skilled Web Services team as well as their performance-based approach to our organization,” says Tejune Kang, CEO of Atypical Digital. He continued,” their South Korea home-base and Asian presence just adds to our growing global presence.”