CEO Insights Magazine

Effective leadership is crucial to the success of any organization, particularly in the fast-evolving realm of global digital payment solutions. Strong leaders not only drive innovation but also foster a culture of resilience and adaptability, essential for navigating complex financial landscapes. In this context, Joy Zhan Yi stands out as a remarkable figure. As the founder of 8Hexa Financial Pte Ltd, Joy has made significant strides in scaling the world of digital payments.

Her expertise in bridging the gap between legacy financial systems and modern digital platforms with cutting-edge digital technologies has positioned 8hexa Financial at the forefront of the industry. Joy's journey from a distinguished news reporter at Hunan Television to a fintech innovator underscores her commitment to revolutionizing financial technology, securing vital investments, and building robust investor relationships.

Her visionary leadership continues to shape the future of global digital payments, making her a pivotal force in advancing secure and innovative financial solutions across diverse markets. Let’s dive in to know more.

Could you provide a summary of your career path and experiences? What motivated you to create 8Hexa Financial, and what continues to fuel your passion today?

As both a mother of two and a seasoned professional, my journey has been fueled by a strong commitment to female empowerment. I am proud to be part of an era where women are increasingly taking on leadership roles, transforming industries, and making significant strides for the better.

My career has been remarkably diverse, beginning in the media industry and later transitioning into finance. At Hunan Television, I received several media awards, covering breaking news coverage such as the MH370 incident which bolstered my confidence as well as strength to think effectively under stressful situations.

In finance, my strategic vision and leadership have been instrumental in driving several pioneering initiatives. As the Founder of 8hexa Financial Pte Ltd, I have spearheaded the development of several initiatives, merging traditional financial practices with cutting-edge digital solutions. My work has been critical in obtaining essential financial licenses and forming strategic partnerships, setting new standards in the fintech industry.

My career reflects a versatile and innovative approach, with a proven track record of leading teams to achieve groundbreaking success. I thrive on innovation, building strong investor relationships, and overcoming complex challenges to excel in the dynamic financial landscape.

How do you manage the drive for innovation while addressing the potential risks of implementing new technologies in the fintech sector, and what approaches do you use to minimize these risks?

We approach this on a case-by-case basis, prioritizing enhanced user experiences through AI-driven analysis to tackle challenges effectively.

We are pushing the boundaries of financial technology, using innovation to redefine global digital to ensure every transaction is seamless, secure, and ahead of the curve, delivering lasting value to our customers, stakeholders, and communities worldwide.

What recent strategic initiatives have you implemented to sustain strong investor relations?

Our primary focus has always been, and will continue to be, the creation of substantial value for both the Financial and Tech industries, as well as our customers. We are committed to driving innovation, delivering high-quality solutions, and fostering long-term relationships that benefit all stakeholders involved.

What sets 8hexa Financial apart from the several players in the field?

We are constantly aware that the payments sphere is an ‘always-on’ industry, where clients expect live services to be safe, secure, and organized as promptly as possible. We are not just meeting expectations; we are setting new standards in security, efficiency, and borderless payments. Our focus on strengthening these desirable attributes across high economic growth regions with considerable potential such as Asia, Africa and Latin America allows these areas to achieve borderless payments in a seamless and effective manner so that they can focus on the important role of running their business without the common concerns that come with these transactions.

Could you share your leadership style with us? What principles or strategies do you adhere to in your role as a leader?

By creating a culture of open dialogue and embracing diverse perspectives, I empower my team to think creatively and drive groundbreaking results.

With team members bringing decades of expertise from their respective fields, each has a crucial role in contributing to our success. My philosophy is that micromanagement stifles growth and creates a restrictive environment, which is detrimental to any vision.

Given your extensive experience in the industry, what guidance would you offer to emerging leaders in the field?

Clearly define your goals and vision.

Beyond that, laying a strong groundwork and solid foundations for your business are crucial elements that will set you up for long-term success. Many founders make the mistake of "hitting the ground running" without properly establishing core structures, which can later become obstacles to growth.

This is particularly important in industries that are heavily regulated, where adherence to regulatory requirements is essential. Sticking to these core regulatory duties is vital for ensuring smooth operations, both internally and for your clients. By focusing on these fundamentals, you can build a resilient business that stands the test of time and maintains strong relationships with stakeholders.

Joy Zhan Yi, Founder, 8hexa Financial

Joy Zhan Yi boasts a dynamic career bridging media and finance. From her role as a frontline news reporter at Hunan Television, she transitioned to fintech innovation as the founder of 8hexa Financial Pte Ltd. Joy excels in merging traditional payment methods with digital advancements, securing key financial licenses, and fostering strong investor relationships. Her dedication to revolutionizing the financial landscape through cutting-edge solutions highlights her expertise and passion for overcoming challenges.