Mark Nerney
Co-Founder, Chairman & CEO
Never one to settle, mark nerney is a rare Leader in the craft beverage space who is not Afraid to cross, combine, or create new lines. Ceo insights’ exclusive team connected with mark Who turned a small craft brewery into a regional Powerhouse, which looks beyond the boundaries Of current industry, geographic, and consumer Mindsets to create craft beverage experiences that Challenge convention, inspire creativity, and foster Collaboration.
Mark is co-founder, executive chairman, & group Ceo of unlimited beverage inc., which includes two Leading craft beer brands, winking seal beer co. And three on a bike bewing co. Sundowners hard Seltzer, and eco-friendly, canned water, bewater In partnership with fortune 500 ball corporation, Which is quickly replacing single-use plastic bottles Across vietnam, singapore, hong kong, and the Maldives together with the world’s biggest hotels Groups, led by intercontinental hotel group and Accor.
Mark’s ability to bring together people, Companies, ngos, and governments around a Shared ethos of craft, creativity, and collaboration Has created an amplifier effect to further unlimited Beverage and its partner’s esg-focused goals. From Car companies, like lexus, to leading hotels like Park hyatt, huge beach raves like epizode, and Initiatives with the ministry of natural resources And environment in vietnam, unlimited beverage Inc. Is creating a sea change in the way all people See, feel, and take responsibility for craft beverage Enjoyment. Let’s hear it from him.
What led you to establish unlimited beverage Inc. ?
I began my professional career in banking, but Pivoted in 2009 to design, eventually becoming a Brand strategist at the world’s most awarded design Agency. I’ve had incredible opportunities to work With the brightest creative, corporate, and strategic Minds on brands from companies like diageo, jti, And my personal favourite, mastercard. I love brand Design and strategy and after fifteen years in the Industry (and a dare from one of my colleagues who Also happens to be a world reputed brand designer) I decided to build something for myself.
Our co-founder, brian kekich, and i started Winking seal beer co. (named after my childhood Stuffed animal who lost an eye through years of Love), in vietnam with its burgeoning craft beer Scene that today rivals our fellow craft community Members in the u.s. we later acquired three on A bike bewing co. And as covid set in diversified Our portfolio into sundowners hard seltzer and ecofriendly Bewater, which has become our leading Volume and value driver by far.
What has been your approach towards Environmental, social, and governance (esg)?
Our group and its brands are firmly rooted in a Strong esg foundation that guides everything from Product development to collection, recycling, and Reuse. In collaboration with ball corporation we Have been the first-to-market company in se asia To create an easy-to-use online platform for our B2b customers to have their used canned beverage Products collected, recycled, and put back on the Shelf in as little as 60 days.
Eliminating single-use plastic is a pillar of our esg foundation and through our partnership with ball corporation, bewater and all our canned products can be infinitely recycled and back on shelf as new products within 60 days
Beyond that, taking an extended producer Responsibility (epr) approach, we only work with Vetted value chain partners that meet qualifying Iso, gri and ifrs sustainability requirements, from The coating on our cans, to the use of infinitely Recyclable aluminium, to the prioritization of lower- Co2 emission maritime freight, which ensures our Products have the lowest environmental impact And the highest social value, while being the best Enablers of the circular economy in the challenging Markets we service.
Throughout the journey, what has been your Success mantra?
I have a lot of these, but no start up or sme is without Its fair share of challenges, so beyond the fact that Growing the house of brands under unlimited Beverage inc. From our first craft brewery took a Lot of 'blood, sweat, and beer', i will borrow from Masayoshi son, the ceo of softbank when he says, 'When you hit an obstacle, do not mourn it. Because it Provides growth opportunities.' and i’m proud of our Team and feel it’s important to take time to pause at Times and acknowledge where we came from so that We don’t miss how impressive the climb has been.
What are your plans for your brand?
We’ve got a great diversified portfolio of nonalcoholic And alcoholic craft beverages with lots of Room to grow regionally in se asia, which is a global Leader in the consumption across all of our product Lines. Certainly, growing our existing brands and line Extensions will happen, but we have a few exciting Ideas up our sleeves that i can’t talk about yet.
What advice would you give to budding Entrepreneurs?
Craft is all about creativity, collaboration, and Community and it is only through these three Things that we will grow the pie for all of us and, My hope, set through example, is that will be done In an environmentally, socially, and economically Sustainable way. My advice for entrepreneurs of all Levels is don’t be afraid of creativity, collaboration, And community – companies, governments, and Other players can look like competitors, but through Genuine engagement they can become strong allies. We are all part of a greater whole. There may not be A grand plan, but there are many people and many Paths that cross and influence each other. Respect Your path and those around you.
Mark Nerney, Co-Founder, Chairman & CEO, Unlimited beverage inc
With great innovative thinking and passion for Entrepreneurship, mark is offering an amazing Range of craft beverages and connecting with The world’s biggest hotel groups to make his Brands accessible to people across the globe.
Awards & Recognition:
1. Recognized As South East Asia's Best Craft Beverage Company 2022 By Luxlife Group
2. Recognized As South East Asia's Best Craft Beverage Company 2023 By Luxlife Group